{"id":6635,"date":"2026-05-13T22:59:25","date_gmt":"2026-05-13T19:59:25","guid":{"rendered":"https:\/\/ssqtch.com\/en\/?p=6635"},"modified":"2026-09-30T12:52:37","modified_gmt":"2026-09-30T09:52:37","slug":"halloween-kvest-v-instagram-english","status":"publish","type":"post","link":"https:\/\/ssqtch.com\/en\/cases\/halloween-kvest-v-instagram-english\/","title":{"rendered":"HALLOWEEN QUEST ON INSTAGRAM"},"content":{"rendered":"\n
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HALLOWEEN QUEST ON INSTAGRAM<\/h1>\n

Halloween Instagram Campaign Engaging J\u00e4germeister Fans in Ukraine
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\n #campaign management<\/a>\n #design<\/a>\n #influencer marketing<\/a>\n #moderation<\/a>\n #paid media<\/a>\n #social media<\/a>\n #strategy<\/a>\n <\/div>\n <\/div>\n<\/section>\n\n\n\n
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J\u00e4germeister is a German liqueur with cult status in nightlife and bar communities, made from 56 herbal ingredients and known for its distinctive taste. The brand has a history of unconventional collaborations with creative communities.
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Sasquatch Digital worked with J\u00e4germeister from 2018 to 2023.<\/p>\n <\/div>\n<\/section>\n\n\n\n

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GOALS AND TASKS<\/h2>\n
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online tasks<\/div>\n
offline tasks<\/div>\n <\/div>\n
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The goal was to turn Halloween into an interactive experience for fans and maximise audience engagement through an Instagram quest.<\/p>\n

Our Objectives<\/p>\n

1. Create an interactive Instagram quest.<\/span>
\n2. Drive active audience participation.\u00a0\u00a0<\/span>
\n3. Increase Stories activity.<\/span><\/h5>\n
4. Involve influencers.<\/span><\/h5>\n <\/div>\n
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1. Encourage the target audience on Facebook to join a Halloween costume contest and share UGC.
\n<\/span>2. Build a prize system.<\/span><\/h5>\n
3. Support the brand offline by giving gifts to participants.<\/span><\/h5>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n