{"id":3342,"date":"2012-05-03T12:54:00","date_gmt":"2012-05-03T09:54:00","guid":{"rendered":"https:\/\/ssqtch.com\/?p=3342"},"modified":"2023-11-13T12:12:18","modified_gmt":"2023-11-13T09:12:18","slug":"secret-place-o-kotorom-nuzhno-govorit","status":"publish","type":"post","link":"https:\/\/ssqtch.com\/en\/cases\/secret-place-o-kotorom-nuzhno-govorit\/","title":{"rendered":"SECRET PLACE, which needs to be talked about"},"content":{"rendered":"\n
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SECRET PLACE, which needs to be talked about<\/h1>\n

campaign to promote the market “Izyumsky” in social media<\/p>\n\t\t \n\t\t\n

\n #production<\/a>\n #social media<\/a>\n #strategy<\/a>\n <\/div>\n <\/div>\n<\/section>\n\n\n\n
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“Izyumsky” – is a clothes market of Kyiv, located at near metro station “Demiyivs\u02b9ka”
\r\nThere are clothes inaccessible in Ukraine brands in market: original and
\r\nquality replicas of brands, designer and vintage clothes. Most of the sellers moved from \u0421\u0435\u043d\u043d\u044b\u0439 market – place, where rare goods and products were sold in the 1980\u2019s.<\/h2>\n

The agency worked with the Izyumsky market from March 2012 to April 2013.<\/p>\n <\/div>\n<\/section>\n\n\n\n

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Goals and Objectives<\/h2>\n
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online objective<\/div>\n
offline objective<\/div>\n <\/div>\n
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Develop of communicate strategy for the promotion market “Izyumsky” in social media.<\/span><\/p>\n

1. Increase market traffic.<\/span><\/p>\n

2. Grow demand for rental places.<\/span><\/p>\n <\/div>\n

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1. \u0417\u0431\u0456\u043b\u044c\u0448\u0438\u0442\u0438 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u043d\u0456\u0441\u0442\u044c \u0440\u0438\u043d\u043a\u0443.
\n2. \u0412\u0438\u0440\u043e\u0441\u0442\u0438\u0442\u0438 \u043f\u043e\u043f\u0438\u0442 \u043d\u0430 \u043e\u0440\u0435\u043d\u0434\u043d\u0456 \u043c\u0456\u0441\u0446\u044f.<\/span><\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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Target audience<\/h2>\n

Buyers interested in original and niche brands that are inaccessible in Ukrainian stores at that time. Potential tenants, clothing sellers.<\/span><\/p>\n <\/div>\n

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